Even as use of solid-state drives (SSDs) grows in the enterprise and consumer market, value-added resellers (VARs) have what might seem like an overabundance of opportunities when it comes to SSDs to pitch as computer storage units.

3 SSDs to Pitch as Computer Storage Units

This article discusses three general types of SSDs to pitch as computer storage units for VARs.
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One of the biggest changes that value-added resellers (VARs) can undergo in developing their VAR business plan is the introduction of new partners.

A Value-Added-Reseller Business Plan for Newer Partners

By adding new partners to their business plan VARs can continue to meet new challenges which comes down to achieving these specific goals.
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In earlier blog posts on SSD life, we’ve looked at SSDs in a general sense and their projected longevity in comparison to HDD, while other posts have dealt with where SSD technology is going.

SSD Life: When to Sell What?

This post takes a combined-view approach to SSD life and the differing SSD form factors from the standpoint of when to sell what for VARs and MSPs.
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Value-added resellers (VARs) increasingly face a changing technology market landscape where hardware costs are falling and being replaced in many instances by the cloud stack and open-source solutions.

4 Don'ts for Your Value-Added Reseller Business Model

Here are four major don’ts for the value added reseller business model.
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When it comes to big data infrastructure design, value-added resellers (VARs) and integrators are being called on by a wide variety of businesses across many industries to design highly scalable data centers. It is the data center IT infrastructure on a component level that enables storage and interpretation of big data that transforms industries and markets.

5 Big Data Examples Where Components Can Shine

When it comes to big data infrastructure design VARs and integrators are being called on by businesses across industries to design highly scalable data centers.
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According to CompTIA’s IT Industry Outlook 2016, upward of twothirds of core IT products flow through or are influenced by indirect sales channels.

An OEM Company's Role in the Selling Process

It is in the best interests of OEMs to maximize VAR participation in the programs they offer to stimulate sales.
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According to a recent IDC forecast, technologies that support information innovations will account for one-third of digital transformation spending by 2019. The reality of that statistic is foundational to a value-added-reseller (VAR) plan for success moving forward.

A Value-Added-Reseller Business Plan for Success

According to a recent IDC forecast, technologies that support information innovations will account for one-third of digital transformation spending by 2019.
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When you look at the top 10 managed-services-provider (MSP) predictions for 2016 from value-added-reseller (VAR) and MSP news source Channele2e, it’s essentially a list of the top ways in which the IT landscape has already changed.

3 VAR Sales Tips for Earning Higher ROI

In order to stay competitive in the current channel environment, VARs are quickly learning that they must do more than simply offer services.
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According to the 2015 Digital Signage Market report from MarketsandMarkets, the global digital signage market is expected to reach nearly $17 Billion by 2017 and upwards of $23.76 Billion by 2020. While the outlook for integrators and other value added resellers (VARs) entering the digital signage space is generally good, the competition for business and the possibility of failure are sobering realities. In order to be successful in this space, VARs must develop a digital signage business model that sets them apart from the competition.

A Digital Signage Business Model that Sets You Apart

The complex digital signage business model is made up of display vendors, software companies, media player manufacturers, and ad agencies.
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Your business clients may or may not be impressed by what Storage Newsletter and others have been reporting regarding solid-state drive (SSD) market penetration surpassing 50 percent by next year. Follow-the-herd statistics don’t always motivate business clients to move forward with SSDs, but having a list of the best SSDs to use in every deal can be a worthwhile place to start.

The Best SSDs You Should Use in Every Deal

The best SSDs are uncompromising in terms of performance, affordable in terms of price, and versatile in terms of real-world usage scenarios.
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Everyone who has worked in sales has been in a situation where they’ve got a customer right on the verge of inking a deal and then the customer gets cold feet. When it comes to convincing a client to adopt a new data storage solution, there’s a good chance this situation could arise. For all of the advantages that solid-state drives (SSDs) offer, they’re relatively new, and businesses tend to be conservative in how they approach their tech needs; they stick with what works. On top of that, there’s the fact that a customer might not have the technical vocabulary to truly understand the differences between hard disk drives (HDDs) and SSDs, so calls and meetings can be confusing, and potential deals can end up being left hanging.

3 SSD Advantages That Can Close A Deal

If you find yourself with a customer who is on the fence about adopting SSDs, present them with the following SSD advantages.
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