Research and analyst groups have nothing but positive things to say about the growth of unified communications as a service (UCaaS). But you don’t need analysts to tell you UCaaS is hot. New vendors have hit the market with cloud-based solutions sold as a monthly subscription, while incumbent vendors are changing their solutions to address this shift. Most importantly, your customers are now asking for monthly payments rather than costly CapEx projects.

How much emphasis do you place on training your customers to use their UCC solutions? We’ve found that many solution providers have little interest in offering training and when they do, customers often object to the additional cost. Because most of your competitors don’t offer training, you have a great chance to differentiate yourself, while also ensuring your customers get the most out of their investment.

You spend a lot of energy and resources on sales and marketing. Convincing prospects to trust in your abilities takes time and effort. Building out a complete solution requires research, planning and a team with technical expertise. In short, a lot has to come together for you to have the chance to create a satisfied customer. Unfortunately, one small mistake can overshadow all your hard work.

When it comes to pro AV installs, you’re an expert. You have experience, confidence and know exactly how to address the needs of your customers. But lately your customers have started asking you about videoconferencing and you’re not sure if you have the means to get involved. The good news is, you probably do. Here’s a quick overview of what goes into a modern videoconferencing solution. As you’ll see, everything is well within your wheelhouse.

UCC solutions are on the rise. According to one industry study, the global enterprise UCC market is projected to grow at a CAGR of more than 15% by 2022. It’s growth potential like this that has solution providers eager to get a piece of the action. However, before you approach your customers seeking an upsell opportunity, make sure you have these 10 probing questions committed to memory.

It’s easy to get overly excited about a market opportunity and dive in without proper planning and preparation. Doing so runs the risk of improper implementation, upset customers and a negative bottom line. Therefore, before you start selling UCC solutions, there are a few things you should know to ensure your first foray is successful.

2017 was a great year for UCC technology innovation and 2018 looks to be equally promising based on a recent conversation with two of Ingram Micro’s resident UCC experts, Curt Vurpillat, partner technical enablement, UCC, and Chad Simon, senior category strategy consultant, UCC. The duo recently shared their insights into what solution providers should be keeping an eye on in 2018 and beyond.

While it’s true that technologies like VoIP, videoconferencing and chat are transforming the way businesses operate, if you really want to provide value to your customers, it’s time to get into the workflow collaboration game.

There’s no denying that video and telephone conferencing have come a long way. In fact, there’s never been a better time to get involved. Audio and video are higher quality, connections are more stable and new features help improve business outcomes. Still, there are bound to be occasional technical glitches and human error that can negatively—and often humorously—impact conference calls. For example: